Design and build the global brand website for Jameson Whiskey. The brief was to convey the Jameson brand ethos through a cutting edge website experience.
Jameson Whiskey
This global website is split between USA and Rest of World and showcases the Jameson products, heritage and global marketing activity.
In addition to managing and producing the project, I also worked extensively with the creative teams to come up with a creative approach which met with the clients brand objectives – premium and cutting edge. A challenging creative brief (moving target) made this one of the more challenging creative digital projects I have worked on.
The ‘cube’ posed a number of technically challenges, most notably using it as a purposelful aide to the navigation. We were able to develop this in PaperVision, along with a variety of landing pages to enable a smooth user experience throughout the Flash based content. Website content is managed via a custom built content management system.
Other Projects
Reebok // Aviva // Microsoft // BBC //Jameson Whiskey // Play.com // Ryvita // Winterthur // Shepherd Neame // Kellogg’s // Football Aid // Megabus // Tabasco
