Planning, strategy and production of big global campaign for Aviva.
Aviva Global: brand stature
// www.youarethebigpicture.com
At AMV I spent 9 months managing a programme of work for Aviva Global - a brand stature campaign.
A very wide variety of production deliverables (virtually everything you could throw at a digital campaign) including viral film, facebook app, youtube brand channel, eight websites and wide variety of rich digital advertising. Digital budget of £5M.
The video gives a small glimpse of some of these.
Agency: AMV:BBDO
Budget: £1,500,000
Budget: £1,500,000
Purpose: Global campaign
Tech: Flash / AS3 / HTML / Social media / UGC / Viral film
Tech: Flash / AS3 / HTML / Social media / UGC / Viral film
Other Projects
Reebok // Aviva // Microsoft // BBC //Jameson Whiskey // Play.com // Ryvita // Winterthur // Shepherd Neame // Kellogg’s // Football Aid // Megabus // Tabasco
